Phone : +966 555032087
Phone : +966 555032087
The Online MBA program in Sales & Marketing aims to enhance strategic sales and marketing skills for professionals. It offers a comprehensive curriculum in market analysis, consumer behavior, sales management, and digital marketing. Students engage in interactive learning experiences, case studies, and real-world projects to develop practical skills for revenue growth, marketing strategies, and sales team leadership. Graduates become dynamic sales and marketing leaders, maximizing market opportunities and achieving business success in diverse industries.
Top-ranking universities according to NIRF - 2023
Recognized from UGC (University Grants Commission)
Approved by AICTE (All India Council for Technical Education)
Accredited with "A" grade by NAAC
10 + 2 + 3 year bachelor’s degree from a recognised university/institution or an equivalent qualification recognised by the Association of Indian Universities 50% marks in aggregate (45% for reserved categories - SC/ ST & OBC).
"40%+ marks in 10th from any recognized board Either 40%+ marks in 12th OR Overall 50 %+ marks in 3 Years of Polytechnic Diploma from any recognized Board Overall 40 %+ in Bachelor's Degree from Recognized University (for 10 + 2 + Regular Graduation) Overall 50 %+ in Graduation and Overall 50% in Polytechnic Diploma, both are required (for 10+3+Graduation)"
2 Years
E-book features, Self Learning Material, PDF Content, Responsive as one Device & Many Books, Accessible Everywhere, Shareable Content, and Augmented Reality Experience.
A quick way to gauge the learning. This helps you to assess your knowledge and test your readiness for your exam. This Evaluation feature allows you to answer Chapter wise MCQ-based Questions. And after completion of the Test, it displays correct and incorrect selections in the Review option. So it gives you answers too.
A Smarter and Simpler Way to Study. Explained Bullet Notes Of Every Chapter. This helps the student to understand the key knowledge areas of the topic.
This is a coding ground for programming learners. Students can write programming code here and test the programming skills which they have acquired.
Discussion Forum is a means to allow students to learn through collaborative efforts. Every subject would have 12 Open and 1 Graded discussion forum which would be part of the continuous evaluation process. Subject-wise threaded discussions and helping enrolled students to review course material prior to an assignment or exam, engaging students in discussion.
Interactive Videos that allows students to actively engage with the content they see within the video itself with online courses. In-built quiz helps the students to test their understanding about the topic.
Links from Open Source articles are videos are provides to the students. This enhances the horizon of the students. Here they can watch videos from various resources. These resources include case studies, articles, reference videos, fact sheets, etc.
Well-experienced trainers can take their live interactive online sessions through Learning Management System. For every subject based on the course outcome, there would be one live interactive online session per chapter conducted through the learning management system. The faculty from the university would conduct the said live session and the students would join through the LMS. The students should refer to the calendar for a scheduled live session in their respective LMS. Every Live Session per chapter would be of 1 hour.
As part of simulations, animated case studies at the subject level are available for students to learn in a given situation. After understanding the case the students would be able to give a solution which is through a set of questions during the case study module. This helps the learners to perform in a dynamic business environment.
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Semester 1
Organizational Behaviour
Principle of Accounting
Managerial Economics
Principles of Management
Quantitative Techniques
Semester 2
Human Resource Management - I
Strategic Management
Financial Management - I
Principles of Marketing - I
Production & Operation Management
Semester 3
International Business
Research Methodology
Project Management
Entrepreneurship Essentials
Cost & Management Accounting
Project Work - Part 1
Elective Any One Operation Research - By edX (Operations Research: an Active Learning Approach-The Hong Kong Polytechnic University)
Semester 4
Services Marketing
Advertising & Sales Promotion
Consumer Behaviour
Strategic Brand Management
Sales And Distribution Management
Retail management (option of edx-Retail Fundamentals - Dartmouth X)
Project Work - Part 2 Final Submission
An MBA in Sales and Marketing provides diverse career opportunities in roles like Sales Manager, Marketing Manager, and Brand Strategist across industries.
Securing your admission to an Online MBA in Sales & Marketing Management degree programme is very simple. Get Counselling with upGrad Disha.
Any Graduate degree holder under 10+2+3 or 10+2+4 pattern under any discipline, can do Online MBA in Sales and Marketing.
Master of Business Administration is 2 Years Online program in Sales and Marketing, where you learn all the Sales and Marketing skills.
By choosing a sales and marketing MBA offers numerous benefits to students where students will learn selling techniques, market analysis, and brand management skills. The program focuses on understanding customer behaviour, effective communication, and digital marketing, aligning with modern business practices. As sales and marketing are integral to any successful business and this MBA course opens the doors to lucrative career opportunities, such as sales manager, marketing director, or business development executive, while also providing potential for entrepreneurship and innovation in the dynamic world of sales and marketing.